In today’s commercial real estate landscape, virtual tours have become an indispensable tool in presenting properties to potential investors and clients. With the advancement of 3D modeling software and AI technology, 3D artists, architects, engineers, and interior designers collaborate to create commercial real estate virtual tours to serve this growing demand. 

These virtual tours are digital depictions of a physical space that can be explored from a variety of angles, walked through, viewed up close, or from a bird’s eye view, offering an experiential preview of details. They involve hardware devices like the mouse, keyboard, screen, or VR headset for interaction.

Creative and Cutting-Edge Commercial Appeal

Plus Render is one of the leading experts on virtual tours and other immersive, realism-based media like photorealistic images and video animation in the real estate industry. Our team is based in Bilbao, Spain but we cater to global brands that want to employ captivating visualizations of their commercial projects. 

We provide interior, exterior, and aerial virtual tours using artistic direction and cutting-edge in-house technology, captivating audiences worldwide. Our highly immersive visualization solutions enhance the appeal of commercial properties by creating experiences they can emotionally connect with.

The beauty of virtual tours is they allow users to preview a project at their own convenience, saving time, money, and energy. Since the way we interact with things influence our perceptions, our sensory virtual tours are designed to recreate these first-person experiences.

How Commercial Real Estate Virtual Tours Differ From Other Types of Virtual Tours

Commercial real estate virtual tours stand out from other real estate virtual tours because of the following aspects:

• Target Audience: Commercial virtual tours focus on the needs of business owners, investors, and corporate tenants.
• Purpose: These types of tours showcase functionality, accessibility, and the potential for return on investment.
• Data Presented: The information showcases operational efficiency, lease terms, and business amenities like loading docks, conference rooms, and parking lots.

Plus Render understands the unique needs of commercial property managers, allowing them to flawlessly highlight their listings and achieve their business objectives.

Why Commercial Real Estate Virtual Tours Should be Part of Your Marketing Toolkit 

The global commercial real estate market is on an upward trajectory. In Europe, it is projected to have a steady annual growth rate of 1.14% (CAGR 2024-2029). According to a report, the US is still leading the global industry in terms of generating the highest value while Germany is enjoying a surge in demand surge for office spaces due to the shift to remote and flexible work arrangements. 

Meanwhile, hospitality spaces and mixed-use developments remain on the rebound, with business and leisure travelers driving foot traffic. 

Overall, there is an uptick in property investments in Europe, the Caribbean, Central and Latin America, the Middle East, and Asia Pacific.  

Whether you’re a developer, architect, lessor, or broker, you need to leverage visualization tools that are a cut above the rest to attract your market and stay ahead of the competition. Plus Render can help you achieve this with our results-driven and proven expertise in 3D modeling, rendering, and virtual tours. 

Advantages of Commercial Real Estate Virtual Tours 

While 3D renders and animations offer immersive and vivid experiences with their life-like depictions of existing and future developments, Plus Render’s virtual tours elevate the experience through:  

Hyper-realistic 360º Photo Implementation Combined With Drone Photography 

Unlike 2D representations, a virtual tour provides a 360-degree look and feel of the property. It places the viewer “at the site” as they get to experience the interior and exterior spaces even if they aren’t physically on location.   

Our virtual walkthrough tours are created using realistic images, videos, or 3D models. They employ 360-degree photos and drone photography. The result is a digital environment filled with vivid details, demonstrating floor plans, the materials used, textures, dimensions, proportions, etc. Our tours also feature points of interest, walking and driving distances, and environmental elements like lights, shadows, vegetation, and more during various times of the day, seasons, and from different perspectives. 

We also provide personalized branding elements, multilingual subtitling for your global audience, and self-controlled or autopilot modes to allow the user to manage pace and direction. 

This can help increase your brand’s online visibility as the materials can be designed with your company name, logo, colors, and other branding elements, reinforcing your brand identity and creating cohesion for your marketing campaign. 

Shareable Digital Assets 

Commercial real estate virtual tours are digital assets that can be easily shared and embedded on your website, social media, and other online platforms. 

Depending on your requirements and preferences, Plus Render can provide standard and special features like narration, music, an overlay of descriptions, annotations, information links, etc. These interactive elements combined with digital sharing make our virtual tours appealing to several demographics. 

Professional Presentation

The most effective presentations of commercial properties these days are high-tech and high-touch. People crave authentic experiences and virtual tours’ realistic depictions fill this need. 

Commercial real estate virtual tours can also help build your reputation as a credible and progressive real estate professional. Whether you’re an architect, interior designer, or a sales or lease broker, they convey your confidence in the property, highlight your knowledgeable modern approach, and help create trust.

Resource Efficiency

Because you can effectively market a commercial property to a prospective client via a virtual tour, you can reduce the time, energy, and money spent on face-to-face presentations and site visits. You can also scale its use as you can simply send the link to multiple potential clients, allowing them to virtually view the property at the same time. 

Most investors value their time. Providing them with a virtual tour presentation communicates sound business sense and practical value that they can associate with the property. 

Lead Generation and Conversion

A realistic perception of the property via a virtual tour can motivate your audience to book an actual viewing or meet with you to discuss investment terms and other property details. It could be the turning point that converts their interest into an actual investment. 

For hotels and resorts, you can use virtual tours as a marketing tool to showcase your amenities, rooms, activities, and local attractions. Office buildings can highlight the building features, floor plan, amenities, access points, etc., helping interested tenants make an informed decision more quickly.

Many art galleries also use virtual tours to give their audiences a sense of the setting. They use it to promote art and artists by providing an experiential preview of their curated collection. 

Why Choose Plus Render for Your Commercial Real Estate Visual Tours

At Plus Render, our process involves a great deal of creativity, a deep understanding of your industry and market, and a highly collaborative approach. We involve you from planning to creation so we can quickly receive your feedback and make necessary revisions.  

Let us help you create an optimum virtual experience for your commercial property so you can win over your virtual visitors and bring them to your door. Whether you are pitching a commercial complex to investors, listing an office building for rent, promoting a hotel or resort, or launching a sports and recreation center, we can help your property captivate the right audience with stunning and memorable virtual tours.

Contact us today so we can discuss powerful visualization tools for your property and provide you with a free, no-obligation proposal. Draw attention and amplify your message across various digital platforms and in-person events through impressive real estate virtual walkthroughs by the Plus Render team.